Base Creative Studio 226, Business Design Centre, London, N1 0QH . T. 020 7359 0005 . E.

BLOG


What the new iPad means for your website

What the new iPad means for your website

A few weeks ago, the latest iPad was announced to the usual fanfare. As expected, the main new feature was a brand new "Retina" screen with four times the resolution of the iPad 2. With app developers racing to take advantage of the higher resolution, how does this affect your website?

Realistically, it doesn't - at least for the near future. To see why, keep reading…


09 Apr 12

By Sean Ellingham

Read More


How to write great website copy

Content is Hard Redux

Last time we discussed some of the reasons why creating content often runs behind schedule, and as a result how the quality can suffer. In this article I'm going to go into more detail, listing some of the things that you need to watch out for when writing your copy.


07 Feb 12

By Sean Ellingham

Read More


Content is Hard

Content is Hard

Both my colleagues and I have spoken before about how content really is the most important aspect of a website, one that should be discussed and understood before any designs are done. But frequently content is the very last thing to be dealt with. Why?


05 Dec 11

By Sean Ellingham

Read More


The details aren't important

The details aren't important

I'm sure that many of you read that title, and thought "Of course the details are important. Everyone knows that". And you'd be correct, as the details are important - it's just a question of which details.


10 Oct 11

By Sean Ellingham

Read More


Why you might not need a mobile site (or an app)

You don't need a mobile site (or an app)The days of only being able to access the internet on a computer have long since passed - using a iPhone or an Android based smartphone to get online whilst on the move has become commonplace. Surely this means that you need to supplement your existing website with a dedicated mobile version, or, even better, with an app? In short, the answer is no. Of course, it's actually a little more complicated than that - but the answer will still usually be no.


12 Sep 11

By Sean Ellingham

Read More