Base Creative - web design, islington, london

It all starts with the planning. Plenty of planning. Then there's the thinking and strategy. Understanding your ideas - both web and non web - your concepts, your goals will give us the design and development brief we need. It's this brief that is the foundation of your project and it's our job to make it happen.

This is the best bit! Web design layouts, image and graphic creation, Flash development, website development, HTML, CSS, XML, XSLT, PHP, ASP, SQL, funky functionality, eCommerce, content management, membership areas, login, logout, online branding, offline branding, design for print, email design, email marketing, viral marketing.

It's your brief and our ideas put together.

Once the production has been signed off, and you're happy with the design and the functionality, we test it. And test it. And test it again. From the school kid with an iPhone to the CEO who's got their first computer, we empathise with as many users as possible to account for almost every situation.

We focus mainly on target market to maximise most profitable usage.

This is where it's over to you. We urge our clients to "try and break it". It's also an opportunity to make minor adjustments and prepare for launch.

It's live. The website is getting indexed by Google. The shop is making sales, the stats are being collected, the business cards are beign handed out, people are asking for more brochures.

Hopefully, there'll be a launch party at some point.

Our projects never truly finish. A website is ongoing. It will and should be updated and changed. We'll want to see how successful the project is NOW and make it better for the future.

It may also be time for that next marketing campaign to get better qualified customers where you need them.